Riding the Whirlwind: Culture & Innovation with Fons Trompenaars
| Jan ’10 |
| 11 |
| 19:00 |
A recent survey of global CEO’s found that leaders in every industry and in every part of the world are emerging from a period of retrenchment and moving towards a vision of sustained growth, and that innovation is the preferred path to achieving that growth. Innovation has regained its central place in corporate life.

Dr. Fons Trompenaars will show how a winning team is made up of individuals who can demonstrate different strengths and, in fact, if a team does not embrace these different strengths, then it will not have the important dynamic to move forward and to innovate. For twenty years Fons Trompenaars has been interviewing leaders around the world, conducting seminars and advising their companies. His conclusions demonstrate how successful leaders have developed cross-cultural competences, the ability to ride what he calls “the waves of culture” and to reconcile the dilemmas involved.
Fons Trompenaars will show how to make culture work for your business. Listed regularly as one of the world’s most influential management thinkers, Trompenaars is recognized internationally for his work as consultant, trainer, motivational speaker and author of bestsellers on culture and business. Captivating and thought-provoking in his presentation style and backed by rigorous research, Trompenaars has contributed many breakthrough ideas on the deeper understanding and reconciliation of inter and intra-cultural diversity, creativity and innovation. Participants will learn how to deal with cross-cultural challenges and dilemmas as well as how to embrace an evolving innovation culture. Leaders must adopt new approaches to make them, their teams and their business more sustainable in these ‘whirlwind’ times.
Fons Trompenaars is author of the seminal book ‘Riding the Waves of Culture: Understanding Cultural Diversity in Business’. His latest bestseller ‘Riding the Whirlwind’, is a blueprint for developing a supportive culture that reinforces creativity and innovation for long term sustainability.
Participants are welcome to network from 19:00 to 20:00. The program begins at 20:00.
Registration and Guest Policy: Registration is required for members (no charge) and guests (guests are welcome at a cost of 45 Euro or ladies can become a member for a little extra). Snacks and drinks included. Guests are allowed to attend two EuropeanPWN-Amsterdam functions per year.
Watch Fons Trompenaars on Innovation:



Michelle Brailsford, founding partner of Jupiter Consulting Group, will codify the rules of the game to help you identify our power source, how you are perceived, and to read the organisational politics in situations. With this knowledge you will be able to develop strategies to gain power, build alliances, manage perceptions about yourselves and your teams and to be “political whilst maintaining your ethics”.








